Novidário

For the third consecutive time, Novidário will be present at SP-Arte.

Recognized for a portfolio that caters to different project profiles and typologies, the brand deals with furniture specification and gains notoriety in the market for its comprehensive design proposals that facilitate interaction and promote well-being with authenticity.

In addition to the new releases showcased at their stand, Novidário will spread their collectors made of recycled plastic to promote the collection of bottle caps and plastic bottles consumed during the fair. By distributing them throughout the pavilion, partners José Machado and Luciana Sobral reflect their commitment to adopting principles that promote resource reuse, minimize waste, and encourage a more conscious and responsible productive cycle.

In this edition, Novidário highlights its commitment to ESG issues and places the circular economy at the heart of its narrative. All furniture is creatively designed based on this principle, reflecting the brand's uniqueness in addressing society's collective challenges.

Embracing the principles of the circular economy, Novidário applies this approach in its latest releases for SP-Arte: the Trilha line, Mapa rugs, and Pipa chair.

By investing in researching recycled raw materials for over a year, the Trilha line, the main collection presented at the fair, incorporates a variety of recycled plastics to offer a durable and aesthetically appealing solution. Designed for spaces that value environmental responsibility and innovation in furniture design.

In this context of innovation and sustainable commitment, Novidário also introduces the Mapa rug line to meet corporate demands. Produced with PET bottle waste, it is a modular and customizable solution that recognizes the need for flexibility and originality in communal spaces. Complementing the proposal, the Pipa chair, known for its lightness, strength, and efficiency, stands out for its retro aesthetics, adding a unique charm to spaces.

The selected typologies provide lightness and beauty to products that are typically closed and heavy. According to professionals, the main challenge of the project was to seek an aesthetic inspired by nature, insects, and more rounded and organic forms.

The creativity and design applied to the products inject a unique attraction, both visually and due to the commitment to using recycled raw materials. Committed to the ESG agenda, Novidário expands its portfolio with novelties that meet essential requirements of functionality, durability, aesthetics, and the circular economy.